Francois Rousselet & Riff Raff reunite with The Rolling Stones for their first new music in 17 years for the music video ‘Angry’ Starring actress Sydney Sweeney, shot on 35mm in LA.
Before the music video era, there was a rock billboard scene in L.A. Circa 1967, a few independent minds in the music industry posted giant, temporary monuments to rock icons that said it all.
Larger than life, hand-painted homages that would chronicle rock forever, and it goes without saying The Rolling Stones had theirs. These incredible hand-painted billboards have almost all disappeared today, giving way to screens, but the locations haven't changed.
And so, a seed of an idea was born; what if we could bring “The Stones” to life performing “Angry” using their archive from live gigs, old videos, album iconography, oh and throw in a famous actress singing the song as she drove down Sunset Boulevard! Easy eh!!
Francois Rousselet: “A music video idea that I’ve always wanted to make and kept closely guarded, waiting for a track like ANGRY to show up! And it’s the Rolling Stones for F**k Sake”.
Matthew Fone EP/Owner Riff Raff: “As soon as Francois said, “Don’t worry, it’s not that complicated to do”, I knew it would be the total opposite but when you have an idea so good, you put everything into it”
Dom Leung Editor: "I’m always drawn to a challenging project and this video was the very definition of a labour of love. Sydney’s fantastic performance was a dream to put together. Sifting through decades of amazing Rolling Stones material to find just the right sync was a painstaking needle in a haystack process. The irony of Mick singing “Don’t get angry with me” was not lost on any of us at Marsheen”.
George Brunt: “The lyrics of the track were matched to the footage using a combination of lip-syncing and AI. We used 3d lighting to match the plates and replicate the quality and sheen of a classic billboard. The result had to look slick and working with different resolution types was challenging. The devil really is in the detail with this type of work, but it looks slick, and we love it.”
