Where do you start with Rich Hall. You start with meeting him, then you give him a job as he will smash your script out of the park and make you look good. And along the way he will make you feel younger with his ideas and more relevant to your client as he is of one of those X Y Z whatever generations everyone is making stuff for. 

And while we are there can you musicians please go for one of his ideas as they are better than that person who you think has a better reel.