Andreas Roth / BMW "Scrum Machine"
Andreas Roth was born and grew up in Hamburg, Germany. As a young boy he dreamed of becoming a tennis pro, but that's simply not where his life took him. After high school he pursued a career in the advertising universe gaining experience as a production assistant at German's biggest and well known production company Marken film.
He began his directing career with his first client commercial at the age of 21 before enrolling at film school. Roth quickly gained momentum with a viral film for "Dirt Devil" which accumulated over 30 million views on Vimeo and officially was titled the 5th most viewed online film of 2011. The film is also part of the permanent collection of the Museum of Modern Art in NYC.
Roth has won The Young Director Award in Cannes two times and already helmed campaigns for clients like BMW and Heineken while still in film school.
His work has been honoured at the prestigious Saatchi & Saatchi New Directors showcase along with winning numerous other accolades and shortlists at festival and marketing conventions, including Cannes Lions, D&AD, ADC, Epica, Eurobest and NYC Festival to name a few.
In January 2017 Roth founded AKKURAT Studios gathering like-minded creatives to push personal side projects as well as work outside the film jungle. One of these projects is the AKKURAT Journal - a magazine highlighting creatives and their work worldwide. Here is a link to the website akkurat.tv
Most recently, Roth shot a visually enthralling film for AUDI and a spot for ADIDAS in Los Angeles. Roth is a multi-disciplined director who loves to create films with a cinematic look and a distinctive, textured style – he definitely has his individual handwriting. He’s currently based in Europe when not traveling around the world.